The Growth Engine for Wholesale Brands

We build the technology that helps brands get into more retailers and increase wholesale sales — outreach, storefront, and automation in one platform.

Our Story

IndeCommerce was founded in 2026 with a simple observation: while consumer e-commerce platforms like Shopify had transformed how DTC brands sell online, B2B wholesale businesses were still stuck with outdated systems, paper catalogs, and spreadsheets.

Wholesale commerce has unique requirements — customer-specific pricing, credit limits, purchase orders, MAP agreements, tax exemptions, and multi-channel buyer relationships. These aren't "features" you can add with a plugin. They require a platform architected specifically for B2B.

We built IndeCommerce to be that platform. A multi-tenant SaaS that lets any wholesale business — from a regional distributor to a national supplier — spin up a professional, branded online storefront with all the B2B functionality they need, without the six-figure custom development cost.

Our Mission

To be the growth engine that helps brands get into more retailers and increase wholesale sales. We believe every wholesale brand — regardless of size — deserves the same AI-powered outreach, professional storefront, and automated sales tools that used to require a full enterprise software budget.

Our Values

Speed & Simplicity

We believe software should be fast to set up and intuitive to use. No six-month implementations or 200-page training manuals.

Customer Obsession

Every feature we build starts with a real wholesale business problem. We succeed when our customers grow.

Trust & Security

Wholesale businesses trust us with their most sensitive data — customer lists, pricing, financials. We earn that trust every day.

Our Leadership Team

A team of e-commerce veterans, engineers, and B2B experts.

Scott Gould

Scott Gould

CEO & Founder

LinkedIn Profile

Join the Wholesale Revolution

See why thousands of B2B wholesalers choose IndeCommerce to power their online business.